Choose a small collection
Decide which pieces belong together and what makes the collection distinctive.
ART BUSINESS / COURSE IN DEVELOPMENT
Your art is ready.
Let’s make it buyable.
A planned practical course for artists with finished work and no clear route to their first online sale.
Planned course · US$69Join the launch list for free. No payment today.
Join & get my free starterReady now: The First Collection Launch Kit
Preview the free tool
01Choose a focused collection02Answer a buyer’s questions03Prepare your first release
A USEFUL FIRST STEP, TODAY
Start with a tool.
Stay for what’s next.
Build a focused collection, a clear artwork listing and a first release plan.
The course is in development. While we build it, use The First Collection Launch Kit to take your first practical step.
- A listing builder using your real details
- A photo checklist and missing-detail review
- Your listing draft, ready to download
For artists with finished work. No existing online shop required.
Proposed course: US$69. Final curriculum, price and launch date are still being developed. Joining is free and does not enrol you or reserve a place.
SEE WHAT YOU CAN MAKE WITH IT
A listing that answers
the next question.
Build a listing for one artwork with a live preview, missing-detail review and photo checklist. Keep the draft, then use the collection planner to decide your next steps.
For artists with finished work. No existing online shop required.
LISTING BUILDERFREE STARTER
Make the details easy to find.
YOUR ARTWORK LISTING
[Your artwork title]
- Medium & materials
- Name the actual materials and surface.
- Dimensions & units
- Include width, height and depth where relevant.
- Price & currency
- Write the amount and currency. Explain any extra charges separately.
- Delivery or collection
- Where can it go, how are costs shown, and when can it leave your studio?
A preview of the structure you’ll fill in. Ten useful details, a missing-field review and six photo & buying checks.
Try the listing builderOpen access · No signup needed to try it.
A CLOSER LOOK AT SAM’S WORK
A real piece
of the practice.
Notice how a collection gives individual pieces a shared visual direction. The real listing identifies the number of pieces, their dimensions and what arrives with the work.
Explore the original work ↗Founder work shown for context. Not a student result, included kit or promised course outcome.
MEET THE PEOPLE BEHIND OUR ART SCHOOL
From Sam
& Olive Mayell.
We run Sam Mayell Ceramics and The Pottery Lounge in New Zealand. Our Art School is where we’re bringing that creative practice into practical art, ceramics and creative business education.
Sam is the designer and maker behind the ceramic work you see here. His background is in photography and graphic design; his Queenstown studio practice includes mould making, glazing and finished wall installations.
Meet Sam & see his practice ↗Explore The Pottery Lounge ↗
A new school, built from an existing practice. Our first courses are in development.
THE COURSE WE’RE DEVELOPING
From a folder of finished work to a clear first offer.
A practical starting point for artists with finished work who want to put their first collection online.
PLANNED COURSE PRICEUS$69
Free starter available now. Course content and launch date are still in development.
Make the work easy to understand
Plan photographs, dimensions and descriptions that answer a buyer’s questions.
Prepare your first release
Map out a simple storefront, an announcement and a way to learn from the response.
A FEW PRACTICAL DETAILS
Before you begin.
What do I get today?
The First Collection Launch Kit: a free working tool you can use in your browser and download your work from. Join the list to register interest in this course. You can also try the tool from its preview without signing up.
Am I buying a course?
No. Joining is free. The planned US$69 course is still in development, with no confirmed launch date. There is no card, checkout, subscription or course enrolment today.
Who is it for?
For artists with finished work. No existing online shop required.
Where does the tool save my work?
In this browser, on this device. It does not sync across devices or provide a cloud backup. Download a copy to keep your work.
What happens to my email?
We save your interest in this course and your permission for updates. Your free resource opens immediately; confirmation emails are not being sent yet. You can ask to stop updates at any time. Privacy details.
Does this guarantee sales or creative results?
No. The tools help you organise decisions and practise. Outcomes depend on your work, circumstances and how you apply what you learn.
YOUR PRACTICE. YOUR NEXT STEP.
A little direction.
Room to make it yours.
Join & get my free starter Free to join · Planned course US$69 · Decide later